Industry Experts Explore the Future of Microbiome Market and ‘Biotics’ at SupplySide West

The field of microbiome-supporting supplements is expanding into various new areas. Researchers are delving into novel health benefits, methods of validation, and technologies aimed at enhancing precision and personalization, among other advancements. During the SupplySide West conference, leading figures from trade associations, academic circles, and the industry shared insights on the most significant recent advancements […]

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Fatty Acid Research Institute and OmegaQuant Set to Conduct Online Conference in February 2025

OmegaQuant, recognized as a top performer in fatty acid testing, is officially joining forces with the Fatty Acid Research Institute (FARI) to host the first-ever Fatty Acid Symposium. This online summit is set to take place from Feb. 10 to 14, 2025. The event aims to enlighten healthcare professionals about the advantages of fatty acids […]

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Navigating Health: The Potential of Nutraceuticals to Shake Up the Norm.

The state of public health within the United States is at an important juncture, grappling with matters such as chronic diseases linked to lifestyle, the weighty issue of mental health, and deep-rooted disparities. Conversely, cutting-edge technological developments and scientific breakthroughs present hopeful avenues for propelling health outcomes in a more positive direction. Faith in public […]

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Herb Pharm Introduces a New Line of Mushroom-Based Wellness Supplements

Herb Pharm, a certified B Corporation known for its herbal supplements, has recently introduced its Mushroom Wellness line. This new range features mushrooms grown in the U.S. by Mushroom Harvest, a company Herb Pharm acquired in August 2023. The Mushroom Wellness line is distinguished by its comprehensive vertical integration, from mushroom cultivation to the final […]

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Dividing the Athletic Nutrition Market for Daily and Professional Sportspersons

The sports and active nutrition marketplace is persistently adjusting to cater to varied consumer demographics and distinctive fitness objectives. “Customers are gravitating away from generic solutions. They prefer sports nutrition products designed to meet unique fitness requirements, dietary inclinations, and health issues. This evolution contributes to the overall emphasis on individualized wellness, in which customers […]

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Tailoring Antioxidant Communications for Distinct Applications and Health Advantages

Consumer awareness of the damaging health effects caused by excessive oxidative stress has led to great popularity for antioxidant-rich products like beverages and dietary supplements. However, we’re starting to see a shift in the market towards associating antioxidants with specific health benefits such as fitness and hydration, energy boost, immune system strengthening, and cognition, among […]

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**New Flavor Expansion: Optimum Nutrition Introduces Six Exciting Varieties Across Its Product Range**

Optimum Nutrition has unveiled six exciting new flavors across several of its product lines, including Gold Standard 100% Whey, Gold Standard Protein Shake, Amin.o Energy, and Creatine Powder. The new flavor lineup features Gold Standard 100% Whey in Girl Scout Thin Mints and Caramel Macchiato; Gold Standard Protein Shake now available in Strawberry; Amin.o Energy […]

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